sustainability blog

CPG and retail brands face increasing pressure to reduce waste and use more sustainable packaging materials. This pressure is both regulatory and consumer-driven, with 69% of consumers expecting brands and retailers to offer sustainable packaging. However, switching packaging materials is only part of the answer.  Organizations also need to consider how to “close the loop” […]

Packaging leaders have grown accustomed to looking at sustainability through the lens of internal environmental initiatives. The reality is that in addition to corporate Environmental, Social, and Governance (ESG) programs, sustainable packaging includes business strategies shaped by consumer behavior, retail requirements, and evolving regulations. That means brands need to account for extended producer responsibility (EPR)